All work

Kischla

Structure-Led Branding, turned into a visual language.

Sector
Our own identity
Scope
  • Corporate identity
  • Visual system
  • Typography
  • Colour and gradient
  • Stationery
  • Signage
  • Social templates
Kischla brand identity, cover

The work

Our own identity had to practise what we preach: one idea, a clear system and room to breathe.

The mark is built from three shapes and two angles: an upright bar, and a chevron and a full stop that share one slant. Lexend carries the voice, a red accent and a peach-to-red gradient carry the energy, and the same rules run from the business card to the Instagram grid.

Kischla brand identity, image 2
Kischla brand identity, image 3
Kischla brand identity, image 4
Kischla brand identity, image 5
Kischla brand identity, image 6
Kischla brand identity, image 7

Full presentation on Behance